GANs, a type of computer-generated imagery (CGI) and deep learning, designed by Goodfellow et al. (2014), which is what we call convolution neural networks (CNN), has the potential to allow brands to more effectively tailor messages to diverse audiences if the content keeps its authenticity.

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The technology gives brands the ability to turn content from an influencer into hundreds of hyper-targeted messages. GANs can duplicate the influencers’ appearance and voices in various languages and poses. 

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