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The Future of NFTs in the Industry
As successful as NFTs have been in the luxury fashion world, all brands must understand how NFTs relate to fashion, an industry that has remained physical and reluctant to transition to e-commerce.
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The industry’s previous reluctance to embrace technology, and repercussions of that reluctance, may be pushing the fashion industry to hastily lead the charge in the new digital revolution.
With the technology being in its infancy, projecting trends and defining the technology is difficult. However, NFT technology will eventually change how we shop, perceive and value fashion and other brands, try on garments, and communicate. From a brand perspective, NFT technology could affect inventory, profits, and costs in the distant future.
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